Sunday, December 4, 2011

The contradictions and clashes between beliefs and reality

Beliefs and reality are often estranged.
Most believe the world is a violent place, and of course they are correct, but if considered historically, they are simply perpetuating a myth.
Dr Rodney Tolley
Traders invariably believe that customers need parking close to their stores as the resultant success of their businesses is linked, inextricably to the convenience of arrival by car.
That is quite wrong as surveys throughout the world, including some by traders themselves, have illustrated that customers seek a host of things, among them safety and the ability to easily access the store on foot, but have parking near the bottom of their hierarchy of needs.
Those two matters, it should be noted, are just two of many discrepancies between beliefs and reality.
Steven Pinker explored the changing realities about violence in his latest book, “The Better Angels of Our Nature: The Decline of Violence in History and Its Causes”.
Pinker acknowledged that our world is a violent place with our sensitivities sharpened by the 24-hour news service that presently encircles the globe alerting us to every violent act, no matter how small, big or obscure.

Steven Pinker
However, comparatively few people today have to live looking behind, Pinker pointed out, in the fear that they will be murdered, assaulted, tortured, raped or abducted.
The belief is that people face all those dilemmas, but the reality is that we are in the midst of a peaceful epoch and violence in its absolute sense is something of a rarity.
Car parking is another troublesome myth, different obviously, but equally ill-founded.
Speaking recently in Melbourne the chair of the global movement, Walk 21, Dr Rodney Tolley, said traders unquestionable believed car parking was what had the biggest influence on their businesses, when quite clearly it was other things, among them their easy accessibility by pedestrians.
Dr Tolley was talking to a relatively benign audience of mostly planners and those interested in urban design and argued that most business owners didn’t truly understand what it was that customers really wanted.
He said that the walkability of towns and cities, and within that easy access to shops, was now “core business” and needed to be treated seriously by all in the community.
Dr Tolley was not simple theorizing as he was able to produce hard numbers illustrating how businesses had sharply improved once pedestrian access to them and the walkability of the general area had been enhanced.
Life, it seems, is not exactly what we believe; we live in haze of myths, of ill-informed fantasies and are surrounded by judgements that are demonstrably inaccurate and yet in the name of emotional comfort, arrogance, ignorance and pride we to persevere with beliefs that have humanity teetering on the edge of the chasm.

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